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2021 may mark the year when iF DESIGN AWARD winning Packaging Design fully embraces recycled materials and sustainable methods of packaging and transport. Several of the entries explicitly incorporate people's desire for green packaging into the marketing; many others employ reused and repurposed materials to great effect. Throughout this collection, regional characteristics play a strong role, and many works from Europe and Asia appeal to a tradition of craftsmanship and quality. The most successful designs also consider what happens to the packaging once it has been removed – its so-called secondary use – and often find novel and joyful solutions to the question.