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There is probably no other Discipline in the iF DESIGN AWARD 2020, where sustainability has such a standing, as in Packaging. Over the years, our jurors began to manifest the use of materials and recyclability as one of their core criteria when judging packaging designs from all over the world, from beauty and health to consumer electronics packaging. The award winning designs all show that modern quality packaging can do more. Be that the growing amount of playful designs can be reused for entertainment – especially Asian beauty lines – or clever and stylish usage of materials, like Japanese tea packs and beautiful reusable wine and water bottles. Let´s celebrate the magic and fascination that outstanding packaging design can create!