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Service Design is rightly one of the youngest, yet fastest growing Disciplines in the iF DESIGN AWARD. Great service design is more than a fancy app. It can be the perfect traveler experience in the metro, a well-thought-out care system for U.S. veterans, a program to print your own lighting designs in 3D or a software solution to optimize energy management for commercial and private users. What they all have in common is the maximum optimization of the user experience. Scroll through all winners in Service Design below – and get inspired!