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Antipop is formed by two words: Anti, which means against, and pop, which stands for popular. It doesn't mean that we are against popular things. We aren't. For us, Antipop means that we won't follow trends, we will design things that we like. Hopefully others will like it too, if not, that's ok too.
"I am Antipop; I'll run against the grain till the day I drop.
I am the Antipop; the man you cannot stop."