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Cyphics is a design consulting firm known for desgin-driven innovation approach.

We develop an innovative winning strategy through a context oriented research,repeated execution of rapid prototyping, and specialized method of visualization to attend the needs of various stakeholders.

Our well-known design products include 'Loofen food waste dehydrator' and ' Loofen Lee humidifier', which have swept all the distinguished global awards such as iF Design Award and Red Dot Award. Another design product of Cyphics, ' Iriver M player', is a hot seller, which became extremely famous to the point, where its replicas were made in China. And to date, more than 800,000 Iriver M players have been sold. These examples of successful product innovation reflect outstanding design practices of Cyphics.

Cyphics is aso known as a pioneer service desgn firm in Korea. We hve been actively involved in many service design consulting projects with various social aspects. Our service design projects include ' National health screening result sheet project', 'Regional hospital outpatient orthopedics project', and Samsung medical center for health promotion project.'

Cyphics is currently working on various product and service design projects, maintaining a close business relationship with more than 50 major corporations, including Samsung Electronics, LG Electronics, Hyndai Motors, Kimberly-Clark, and Siemens.


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