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Haus der Bayerischen Geschichte – Corporate Design

Haus der Bayerischen Geschichte – Corporate Design

With the construction of its new museum building, the House of Bavarian History (Haus der Bayerischen Geschichte) also expanded its offerings – a step that is reflected in a completely new corporate design. Using a limited number of elements, it combines tradition and modernity in an eye-catching way. Historical motifs are combined with powerful colors and Gothic elements from the Bavarian Constitution of 1919, the first democratic constitution adopted by the Free State of Bavaria. In combination with a modern typeface and the generous use of white space, the brand identity achieves high impact in media of all kinds.


Peter Schmidt Group

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