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Craft. For C.Matthey, this is not just a word, but an ideal that drives the employees: Masterly quality from selected materials – created by hand. Products that accompany a lifetime – small anchors in the great flow of time.
The concept for the entire digital brand management takes up the idea of deceleration and individual value and combines this in the user guidance with the classic, familiar movement of turning pages from the world of books. For the shop, the products are individually photographed in a specially developed visual language and depicted in all colours; a configurator is available for the embossing.