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To expand GERA Leuchten’s presence on the consumer market, jäger & jäger designed a web
shop, which also positions the brand digitally as a manufacturer of premium lights and provides the first, targeted selection of products.
The consistently transcribed design strategy combines the GERA imagery with new product images that were taken specifically for the online shop. Their high image quality and large zoom levels provide the customer with rapid orientation as well as a thorough assessment of the individual products and their details.