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Founded in 1875, the Schiffszimmerer Genossenschaft is the oldest housing cooperative in Hamburg. The so-called Kranzhaus (wreath house), in which the cooperative was founded at that time, becomes the central element of the entire corporate design in the new logo. The design language of the new look, which takes up the historical relation to the sea with its wave form, as well as a clear colour and font system give the whole Corporate Design its lively and modern character.