Yujin Morisawa

Sony Interactive EntertainmentTokyo, Japan

Yujin Morisawa is Senior Art Director at the Sony Design Consulting Inc., a new company that will provide various design services to customers outside the Sony Group. Until before, as Senior Art Director at the Global Design Center of Sony Interactive Entertainment, he was responsible for all products associated with the PlayStation brand, especially PlayStation 5 generation. In his 20 years with Sony, Yujin has designed products in various fields-from cosmetics and electronics to the Agent Robot, and received numerous international awards for his work. Yujin completed his Bachelor of Science degree in Industrial Design at the University of the Arts, Philadelphia.

(November 2023)

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