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Adrienne Viljoen

Icsid regional advisor, Sunnyside, Pretoria, South Africa

Award Participations

  • iF concept design award 2013
  • iF concept design award 2012


Adrienne Viljoen was Design Teacher/ Lecturer before been appointed at the SABS Design Institute where she established Design Promotion in South Africa. She currently holds the position as SABS Fellow: Design and Innovation. She served on the board of the International Council of Societies of industrial Design (Icsid) from 1995-1999 and again from 2003-2007. She is currently the Icsid Advisor for Africa. She started the Design for Development Initiative focusing on products for disadvantaged communities. She co-founded the Network of Africa Designers (NAD) and developed the 2009 NAD Design Charter. She initiated the 1999 Icsid Interdesign on Water and the 2005 Icsid Interdesign on Sustainable Rural Transport. She acted as the South Africa Project lead for the benchmark IDA (International Design Alliance) World Design Survey completed in 2008. She served on the International Advisory Committee of World Design Capital Seoul 2010 and as advisor for the successful Cape Town 2014 WDC bid committee in 2011. She serves on several juries including the TOP Technology 100 Companies in South Africa. (May 2012)