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Roger Swales

GRO Design, EK Eindhoven, Netherlands

Award Participations

  • iF product design award 2010


Roger Swales (*1966) graduated from Industrial Design at the Bristol University in 1988. After working for Pentagram, London, he was engaged at Philips Design Eindhoven, Philips Design Domestic Appliances Division, Design Research Group, as well as Strategic Design Group. In 1999 Roger Swales founded GRO design together with Roland Bird and Graham Hinde. GRO design develops concepts and products with ‘personality and soul’ for clients as Dorel, Grohe, Grolsch, LG electronics, Masterfoods, Microsoft, Nokia, Panasonic, Philips and many more. (2010)