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IBM Global System Services, United States
Lee Green is vice president in charge of Worldwide IBM Brand Experience and Strategic Design (Somers, NY, USA) which includes the areas of strategic design, exhibition design and industrial product design. He has played a pivotal role in IBM’s reorientation; his team developed, for example, the ‘IBM THINK exhibit’ (Lincoln Center, New York) which received an iF gold award in 2013. Lee graduated in design from Temple University and holds an MA from the Rochester Institute of Technology. (November 2013)