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BOFFI S.P.A., Lentate sul Seveso MB, Italy
Bice Marceca is Communication Manager at Boffi S.p.A, Lentate sul Seveso, Italy. In her role she is responsible for press relations, advertising campaign planning, organization of fairs and promotional events. She holds a degree in Foreign Languages and Literatures, as well as post-graduation masters in Public Relations at Istituto Superiore di Comunicazione, Milan, “Brand Value Management” at SDA Bocconi and “Luxury Brand management” at Il Sole 24ore. (January 2011)