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UMB AG, Zürich, Switzerland
Andreas Rotzler has been Brand Creator at UMB since 2019 and drives the rebranding together with the team. Previously, he was Chief Creative Officer at Interbrand CEE since 2007. He has more than 25 years of experience in building up and expanding international brands. Andreas describes himself as a "brand DJ" who steers brands in their individual rhythms rather than controlling them. He has developed 360° brand experiences for well-known clients in various branches of industry, including ABB, Art Basel, BMW, Deutsche Telekom, The Dedica Anthology, Givaudan, Graubünden, Jio, Mini, Luzern Festival, Schindler, Syngenta, Swiss National Bank, Naturgy, Natura & Co, Usiminas, UMB and many more. Andreas and his team have received numerous design awards. (April 2020)