Nina Rieke

whatsnextnow GmbHBerlin, Germany

As an expert for brand and communication strategies, Nina Rieke founded whatsnextnow GmbH in Berlin in 2019. Under the umbrella of the "human centric strategy network", independent strategy experts accompany organizations in taking the next step – in the field of innovation, brand and transformation strategy. Previously, Nina was Chief Strategy Officer at DDB Germany for seven years. In her 20+ year career on the agency and marketing side in companies, she has worked for brands such as Deutsche Telekom, Deutsche Lufthansa, Siemens, Electrolux, Miele, Unilever, Rotkäppchen-Mumm, eBay and many others. She studied social and business communication at the University of Arts Berlin and is a trained systemic business coach and transformation facilitator. Nina teaches brand strategy at the University of Lucerne and at the University of the Arts Berlin.

(January 2021)

 

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