Unsupported browser

You are using an outdated browser. Please upgrade your browser to improve your experience.

Report A Problem
CANCEL

Sign up for
an Award

Participate with your entry in one of our professional or student awards.

Sign up for an award

Sign up for
a Profile

Create your own profile and publish it in the iF WORLD DESIGN GUIDE.

Sign up for a profile

Learn more:

Profile Types

iF SOCIAL IMPACT PRIZE
(free of charge)

Present your project for free and win your share of EUR 50,000 in prize money.

Publish your project

Oreo - Stolen cookie / Oreo - stolen cookies

Oreo - Stolen cookie
Oreo - Stolen cookie

Hydrox cookies came to being in 1908 and Oreo cookies in 1912 so there is a popular belief that Oreo is a copy cat. We leveraged this negative perception in a funny way that even gives the brand an edge.

University

Miami Ad School Europe

Miami Ad School Europe
Hamburg, Germany

Design

Miami Ad School Europe

Miami Ad School Europe
Hamburg, Germany

Babatunde Adebola (CW) & Niclas Hellberg (AD)

Featured in this collection

Corporate Identity & Design

Related content