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Oreo - Stolen cookie / Oreo - stolen cookies

Oreo - Stolen cookie
Oreo - Stolen cookie

Hydrox cookies came to being in 1908 and Oreo cookies in 1912 so there is a popular belief that Oreo is a copy cat. We leveraged this negative perception in a funny way that even gives the brand an edge.

University

Miami Ad School Europe

Miami Ad School Europe
Hamburg, Germany

Design

Miami Ad School Europe

Miami Ad School Europe
Hamburg, Germany

Babatunde Adebola (CW) & Niclas Hellberg (AD)