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MOM / NPO Branding


MOM (Mom’s Organic Milk)

A N.P.O. to promote breast-feeding, MOM lets people know about the benefits that breast-feeding gives babies and mothers, and encourages it positively. MOM refers to 'the two things that have a close relationship and are impossible to separate from each other' like 'Organic's dictionary definition. It 'emphasizes that breast-feeding babies is inevitable', as moms and babies are in the inseparable relationship.
It expresses that MOM has 'a more excellent and greater, nature-friendly baby bottle' than the plastic one in a witty way, and shows 'the importance of breast-feeding' in a familiar and lovable way.


Graduate School at Hanyang Univ.

Graduate School at Hanyang Univ.
Seoul, South Korea



Ansan-si, Gyeonggi-do, South Korea