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Scratch / Beverage Bottle

Scratch
Scratch

We always drink beverage of the same brand at the party. As a result, it becomes a problem for one to distinguish his bottle from others. Now “scratch to be different” provides a solution. Owing to a piece of thermal label stuck on the bottle cap, users can scratch their own specific shape, which serve as a symbol different from others. Thermal label is easy to make marks and can be processed easily. Considering the view of the users, we put the label on the cap. Also, it's more convenient to scratch with fingernail. To identify easier, we cut the full round shape to offer a direction as some simple marks would be confused after rotated.

University

University of Science and Technology Beijing

University of Science and Technology Beijing
Beijing, China

Design

University of Science and Technology Beijing

University of Science and Technology Beijing
Beijing, China