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Month Toothpaste / Toothpaste Package

Month Toothpaste
Month Toothpaste

‘Month’ is a refillable toothpaste package design that uses syringe as an analogy to reduce waste, enhance usability and experience. ‘Month’ removes every toothpaste inside like a syringe, saving apprx 4% waste that a current package wastes towards the end and it is refillable reducing the package waste. From user experience perspective, like a syringe, the control of squeezing the paste out is very accurate and easier reducing accidental over usage that are seen in current packages. The simple 30-1day indicator provide subtle user awareness and guidance on amount of usage and left over.

University

Umea Institute of Design

Umea Institute of Design
Umea, Sweden

Design

Umea Institute of Design

Umea Institute of Design
Umea, Sweden