Unsupported browser

You are using an outdated browser. Please upgrade your browser to improve your experience.

Sign up for an Award

Participate with your entry in one of our professional or student awards.

Sign up for an award

Sign up for a Profile

Create your own profile and publish it in the iF WORLD DESIGN GUIDE.

Sign up for a profile

Learn more:

iF SOCIAL IMPACT PRIZE

Present your project for free and win your share of EUR 50,000 in prize money.

Publish your project

Good appetite / Advertising

Good appetite
Good appetite

We make the stop-motion animation to show the advertising of a vacuum cleaner. Our theme is based on a story from The Little Prince, which is a snake swallows an elephant. The shape of a snake looks like a vacuum cleaner and the action of swallowing an elephant emphasizes the large volume and strong suction of the vacuum cleaner. The frames show the pace of ease in a childlike way.

University

Southern Taiwan University

Southern Taiwan University
Tainan City, Taiwan

Design

Southern Taiwan University

Southern Taiwan University
Tainan City, Taiwan

Yi-Ling Lan Yi-Jing Lai Li-Ting Wang Jing-Ming Chen