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SLS AMG Roadster / Sportscar

SLS AMG Roadster
SLS AMG Roadster

Discipline: Product

Discipline: Product

The new Roadster adds a second exciting dream-car to the AMG model family. As in the gull-wing model, the purist, athletic design immediately captures the attention. Whether with the roof open or closed, the SLS AMG Roadster is an impressive visual delight. The perfect proportions are particularly memorable: a long bonnet, the greenhouse positioned well to the rear and a short rear end. Plus the automatically extending rear aerofoil, long wheelbase, wide track and short overhangs – in short, the open-top SLS AMG likewise exudes effortless dynamism and an authentic charisma.

Design and a super sports car from the house of Daimler, a gull-wing and a dream car. And Mr. Ihrig puts the Roadster on the short list? Yes! Admittedly, both versions have their own special appeal and stand out thanks to their clear design and lines. A product that speaks for itself and doesn’t need any explanation. The Roadster is my preferred option because it is the more honest of the two models. In the original gull-wing coupés, in the W-194 racing prototypes and in the 1,400 W-198 production cars, the gull-wing design was a technical necessity because of the high tube frame chassis. In the first 1952 racing prototypes, the wings would only open to the lower edge of the side window. To enable the drivers to get into the car more quickly, the engineers managed to lower the frame a little in the door area. It was only in 1957 that, thanks to improved geometries and force distribution, the tube frame could be lowered in the door area to allow ‘normal’ doors for the open version of the gull-wing’s successor, the 300 SL Roadster. Gull-wings had become obsolete in terms of construction. In the construction of the AMG SLS, the roadster design was taken into account from the very beginning when designing the floor pan. The gull-wings are a nod to the car’s past and to marketing, which is entirely reasonable since the design was coherent and the coupé sold successfully. For me, however, the AMG SLS Roadster is the one to deserve a place on this shortlist.
Good design moves - selected by Ronald Ihrig
This sports car seizes upon some wonderful retro aspects and transports them into the modern world. The result is a dream car with a purist, athletic design that is defined by perfect proportions. It exudes authentic charisma.
Jury Statement
Client / Manufacturer

Daimler AG

Daimler AG
Stuttgart, Germany

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Design

Daimler AG

Daimler AG
Stuttgart, Germany

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