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A dedicated signage system incorporates two essential aspects: all users should be able to easily get to their destination, and the system should interface positively with its surroundings. Highly structured for logic, ease of use and first time right.
The signage system comprises of thin geometric shapes, basic materials and graphical elements to reflect the high-tech industry, but at the same time down-to-earth local mentality. All elements have a strong own identity but are clearly part of a family. Subtle in presence yet supremely functional in use, the signage system strengthens the identity of the business park and the Kempen region.