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Users board the plane virtually and can turn 360° as they pass through the various classes. They can interact within the plane and may, for example, adjust their seat as if they were actually on board. Using 3D camera tracking and 3D simulations the as yet unseen interior of the Lufthansa jet becomes an interactive experience for future users and passengers. An intelligent, low-key navigation system allows users to explore operability.
Deutsche Lufthansa AG
Frankfurt am Main, Germany
Scholz & Volkmer GmbH
Philipp Bareiss (Creative Direction, Screendesign, Motion Design), Vatsala Murthy (Screendesign), Mario Dold (Motion Design)