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ZDFneo TVLab 2011 gives ten new TV ideas the opportunity to compete with each other and spark a discussion with the audience. Viewers vote online, which TV show they like most, and thereby decide which idea goes into production at ZDFneo.
The microsite is the core element of ZDFneo TVLab 2011. Voting, emotional barometer and comments invite the audience to evaluate the ten different ideas and share their favorite shows with friends on social networks.
HR Neue Medien
Brand New Media