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U+ loveletter / Direct Mail

U+ loveletter
U+ loveletter

Discipline: Communication

Discipline: Communication

loveletter delivers the constant worth of a corporation to customers as a regular direct mail which contains the introduction of services for LG U+ customers and contents of events. It was expressed softly and humorously by using a character as well as the title called “Lover Letter” to approach all the customers closely regardless of age. It was attempted to help the revitalization of the inflow of customers into our company as customers’ curiosity is stimulated by creating a special design package broken from direct mail the existing leaflet form.

Client / Manufacturer

LG Uplus

LG Uplus Corp.
Seoul, South Korea

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Design

LG Uplus

LG Uplus Corp.
Seoul, South Korea

Jung Jung-ho, Noh Ki-young

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Design

decomas:design

decomas:design
Seoul, South Korea

Kim Yoon-jung, Kim Sun-wook, Cha Seung-gun, Han Sung-min