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MERCEDES GP PETRONAS / Website

MERCEDES GP PETRONAS
MERCEDES GP PETRONAS

Discipline: Communication

Discipline: Communication

Set up as a constantly flowing stream of contents, the new MERCEDES GP PETRONAS site offers racing fans exclusive high-caliber editorial content, numerous modules with various social media content and up-to-date racetrack information on a daily basis.
With the new Live Data Cockpit, he can even use the website as a “sidekick” while watching a race on TV: he can follow a visualization of actual live data such as g-force, gear changes or braking – transmitted directly from the cars on the track to the fans on the Web.

Client / Manufacturer

Daimler AG

Daimler AG
Stuttgart, Germany

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Design

Scholz & Volkmer

Scholz & Volkmer GmbH
Wiesbaden, Germany

Konstantin von Rhein (Art Direction)

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