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ParkAssistent / Mobile parking assistant


Discipline: Communication

Discipline: Communication

Overrun parking times come to an end with the ParkingAssistant iPhone app. Contrary to popular apps this one sends an automatic notification to the user when he needs to leave his current location to reach his parked vehicle in time. For this purpose data for the parking is retrieved – the parking location, the planned task and the individual walking speed. The automatic geo-localization leads the user back to the parked vehicle and completes the “joy of use”.

Client / Manufacturer

BMW Group

BMW Group
München, Germany

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denkwerk GmbH
Köln, Germany

Alina Schlaier (Creative Director / Art Director), Thereza Schumann (Design)

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