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Wöhner - CrossLink / Promotion packaging

Wöhner - CrossLink
Wöhner - CrossLink

Discipline: Packaging

Discipline: Packaging

Wöhner has developed a revolutionary modular switch disconnector, the basic module of which can be arbitrarily combined with different adapter modules.
For the market launch on the Hannover Messe, a plain packaging should be created, which nevertheless clearly highlights the product brand and which conveys the modularity as well as the arbitrary combinability of the product components.
For this, a slipcase was developed for the shipment packaging. The packagings deftly put in a row, a large number of different patterns were formed, which were used as a colorful accent on the brightly colored trade fair stand.

The packaging intuitively communicates the product's benefits and use.
Packaging Design - selected by Dr. Alexander Schubert
Client / Manufacturer

Wöhner GmbH & Co. KG

Wöhner GmbH & Co. KG
Elektrotechnische Systeme
Rödental, Germany


Peter Schmidt Group

Peter Schmidt Group
Hamburg, Germany

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