Bardehle Pagenberg / Corporate design

Bardehle Pagenberg has a new visual identity that emphasizes its self-confidence and standard of excellence as one of Europe’s largest specialists and a leading global expert in the area of intellectual property law. The logo is unusually minimalistic for the industry. It combines the brand and the term “intellectual property” in a single unit. “IP” is translated as a “P” with the dot from the letter “i” and is mirrored to form a “b”. The distinctive corporate colors blend a shade of the precious metal iridium with a brilliant yellow. Together, the brand elements create an unmistakable brand identity and strong presence for the law firm.