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Montblanc iPhone App / iPhone app

Montblanc iPhone App

Discipline: Communication

Discipline: Communication

With the “Nicolas Rieussec” iPhone app, watchmaking enthusiasts can experience the functions of the highly sought-after Monopusher Chronograph. We chose iPhones to present the flagship Rieussec model, to benefit from one of the sharpest and brightest of displays. The quality of the tiniest details of the movement and dial is thus highly visible. The app is considerably brighter than common digital media and shows that the illustration of luxury products needs not involve large formats. And with automatic time synchronization, the app is a perfect tool for trying out the chronograph on one’s own wrist.

Client / Manufacturer

Montblanc International

Montblanc International GmbH
Hamburg, Germany

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Design

Publicis Pixelpark

Elephant Seven / Pixelpark
Hamburg, Germany

Joniel da Silva (Creative Director), Heiner Wolfram (Art Director), Koichiro Isogai (Art Director), Arne Lentfer, Christopher Haas, Bente Bamler (Screendesigner), Oleg Friesen, Christopher Remmers (Motiondesigner), Miriam Dietrich (Project Management), Oliver Lewejohann, Nils Liedmann (Copywriter), Bastian Zapf, Christian Koop, Tim Schröder, Aye Cofalka (IT Management/Programmierung), Marcus Loeber (Sound), Björn Claussen, David Gilbert (Konzeption)

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