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A7 Sportback Mailing / Mailing

A7 Sportback Mailing

Discipline: Communication

The international launch of the Audi A7 Sportback was supported by two mailshots. The smaller of the two is a poster folded into letter format and the larger one a book, with each providing a high-quality insight into topics such as the “car’s exterior”, “lightweight construction” and “engine technology”. The Audi A7 Sportback slogan is reflected in the layout, choice of materials and texture to showcase the vehicle in style. There’s also a link to an Audi A7 iPad app, which, inspired by the content and design of the mailshots, features videos, images and additional information.

Discipline: Communication

Client / Manufacturer

AUDI AG

AUDI AG
Ingolstadt, Germany

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Design

Gingco.Net

Gingco.Net Werbeagentur GmbH & Co. KG
Braunschweig, Germany

Friedhelm Kranz, Tina Lonius, Christina Tensing

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