Unsupported browser

You are using an outdated browser. Please upgrade your browser to improve your experience.

Sign up for an Award

Participate with your entry in one of our professional or student awards.

Sign up for an award

Sign up for a Profile

Create your own profile and publish it in the iF WORLD DESIGN GUIDE.

Sign up for a profile

Learn more:

iF SOCIAL IMPACT PRIZE (free of charge)

Present your project for free and win your share of EUR 50,000 in prize money.

Publish your project

RUB. FEEL. KNOW / Wristwatch


Visually handicapped people find it difficult to know the exact time. They usually
ask people around to tell the time or use an audio device telling the time, but it
is inconvenient to do so whenever needed. This product is a new concept of
watch designed to facilitate visually handicapped people to confirm the time with
ease. All that a user has to do to tell the time is touch the watch. With a simple
form and structure, this product makes it possible to tell the time merely by
touching, which will provide an advantage of confirming the time in a revolutionary
way to early adopters as well as visually handicapped people.


Samsung Art & Design Institute (sadi)

Samsung Art & Design Institute (sadi)
Seoul, South Korea


Samsung Design Membership

Samsung Design Membership
Seoul, South Korea

Jung Hoon Lee Jung Eun Kim