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Your fingertip / public service[campaign] advertisement

Your fingertip
Your fingertip

Problem
Most of people use power strips, standby power is still wasted because people do not turn off the switch when the electricity is not in use.
Solution
Turning off the power strip has an effect of planting 12 trees in a year.
From this fact, we try to show the image of the tree being pulled out to the roots when you turn it on.
On the contrary, you can see the image of the tree being planted when you turn it off. Doing so, we want to deliver the message that turning off the switch will have an effect of planting 12 trees. Also, we want people to enthusiastically engage in green growth.

University

Suwon University

Suwon University
Seoul, South Korea

Design

Suwon University

Suwon University
Seoul, South Korea

Dongjun Shin, Yongjoon Kim, Joohee Lee