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JJOO-OU / Cream Cheese Package


Concept :
The package "JJOO-OU“, itself function as a knife, so you can squeeze and spread cheese at once. When you use "JJOO-OU“, you'll feel more convenient, than using the other cheese packages.
I was inspired by the shape of the cheese. Since the triangle shape is suitable for spreading cheese, the structural characteristic and the meaning of the package itself.
In order that the hole of the package functions as a knife, it needs to stand the pressure of the squeeze. Therefore, I used firm material on the part of the hole.
I designed a wide cover, so it will be hygienic when cheese sticks on the package.


Hong -Ik U.V

Hong -Ik U.V
Gwang ju, South Korea


Hong -Ik U.V

Hong -Ik U.V
Gwang ju, South Korea