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DIVI / tape measure


A shining digital tape-measure for marking sections to divide.
Cumbersome work procedures can be significantly reduced by using Divi and it allows the user to enjoy swiftness and convenience. An innovative design was
introduced that eliminates the scale of tape-measure by fully utilizing the digital advantage. It will allow the user to more accurately and precisely measure the
desired length without having to intensely stare at the scale. Furthermore, the
user will enjoy the convenience of marking the sections to divide through the light on the tape-measure.


sadi(samsung art & design institute)

sadi(samsung art & design institute)
seoul, South Korea

Jieun Ju Hyunjun Yang Woojoo Choi