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"Footprints" facitilate and guide passengers to behave in an appropriate way by appying user-friendly and intuitive information design.
Design objective
1.Advocating well-regulated escalator behanior. During commuting time,the subway is always crowd, especially in over-populated cities.It is necessary to advocate and propagate the correct behavior.
2.Improving safety.
Most people are feel frightened when starting to set foot on the escalator, especially to the elderly,pregnant women and children.For the reason that the velocity of the escalator is quick so that it is hard regconize each step.
Tsinghua Universtiy
Beijing, China
Tsinghua Universtiy
Beijing, China
Kang Yuan, He Siqian, Zhang Xi