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POINT OF SOUL / Store concept

POINT OF SOUL
POINT OF SOUL

Discipline: Communication

POINT OF SOUL
POINT OF SOUL
POINT OF SOUL
POINT OF SOUL
POINT OF SOUL

Discipline: Communication

Core themes of future store concepts are amalgamated in a newly developed brand: POINT OF SOUL. Uniting new approaches in thinking, debate and conceptional acuity in a magazine form. The versatility of these themes is visually transported in striking “points”. The magazine uses different papers to lend a haptic structure to thematic focal points. The rough cover documents a desire for debate, while blind embossed and printed illustrations visually convey the different themes of POINT OF SOUL.

Client / Manufacturer

Ippolito Fleitz Group – Identity Architects

Ippolito Fleitz Group – Identity Architects
Stuttgart, Germany

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Client / Manufacturer

GCGroup AG

GCGroup AG
Zürich, Switzerland

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Design

Ippolito Fleitz Group – Identity Architects

Ippolito Fleitz Group – Identity Architects
Stuttgart, Germany

Peter Ippolito, Axel Knapp, Yuan Peng

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Design

Skalecki Marketing & Kommunikation

Skalecki Marketing & Kommunikation
Frankfurt a. M., Germany

Jörg Skalecki

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Design

GCGroup AG

GCGroup AG
Zürich, Switzerland

Patrick Gubser

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