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Double Happiness Box / Bride cake packaging

Double Happiness Box
Double Happiness Box

Discipline: Packaging

Discipline: Packaging

This packaging combines the pictographic figure of the Chinese character “囍 (double happiness)” and the Chinese culture of the bride cake, which embodies the spirit of “eat a puffed rice, marry a nice husband”. It also introduces the technique of industrial design and production process of industrial cushion materials. With the above cultural and industrial features, this packaging re-dissects the functionality of bride cake packages, and brings about a novel environmental thought in the usually over-packaging bride cake market. Following “3R1D”, over 90% of the whole packaging is made of pulp material, which is recyclable.

Client / Manufacturer

Chuan Li Rice Cookie Food Co., Ltd.

Chuan Li Rice Cookie Food Co., Ltd.
Keelung, Taiwan


Arty Design

Arty Design
Taipei, Taiwan

Hsi-Yi Peng