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Vivaz™ / Mobile phone

Vivaz™

Discipline: Product

Vivaz™

Discipline: Product

Catch life in brilliant HD with Vivaz™, the first HD movie mobile phone from Sony Ericsson. The design concept is based on our “Design Framework 2010” with a key concept of “Human Curvature” and “Precision by Tension”.
The product design is based on three concepts:
- The comfort in your hands.
- The curves cut out from a circle. From these curves on the sides a user can easily associate the form with rotation: now with multiple functionalities both horizontal and vertical usage is high.
- The newness: we wanted to give fresh surprises to the users. On the side is a natural stone-like texture with unique depth and luminosity.

Client / Manufacturer

Sony Mobile Communications

Sony Ericsson Mobile Communications
Lund, Sweden

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Design

Sony Mobile Communications

Sony Ericsson Mobile Communications
Lund, Sweden

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