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The connectivity wall design is part of the modular shop display system Multiple Face Display (MFD) for the presentation of SAMSUNG products. This display is capable of illustrating the connectivity options of SAMSUNGs products easily comprehensible at the Point of Sale. The thematic templates resemble the living environments Living, Work and Mobile set on a Brand Backbone and present the respective products. The connectivity wall interactively demonstrates the interplay of the various products. Once a customer activates a product the connectivity options with the other products will be illustrated with blue LED lighting paths.
SAMSUNG Electronics GmbH
Schwalbach am Taunus, Germany
CB.e Clausecker | Bingel. Ereignisse AG
Maren Schütte, Ingmar Hendrix, Mathias Muchenberger, Eberhard Bingel, Florian Bemm, Jörg Müller