Unsupported browser

You are using an outdated browser. Please upgrade your browser to improve your experience.

Sign up for an Award

Participate with your entry in one of our professional or student awards.

Sign up for an award

Sign up for a Profile

Create your own profile and publish it in the iF WORLD DESIGN GUIDE.

Sign up for a profile

Learn more:

iF SOCIAL IMPACT PRIZE

Present your project for free and win your share of EUR 50,000 in prize money.

Publish your project

SHW-A220S / Nori Phone / Mobile phone

SHW-A220S / Nori Phone

Discipline: Product

SHW-A220S / Nori Phone

Discipline: Product

This is a phone for consumers in their teens and twenties, enabling them to express their unique personalities and emotions. Considering that consumers in this group like to decorate themselves and their belongings, this phone allows the user to make use of various stickers and accessories to create and emphasize a personal image. Another unique concept is the diary, which enables the user to store precious memories. Talkki* is more than a simple terminal. It is the name of a pet that the user can feed, dress up, take care of, and hold dear.
*Talkki = nick name

Client / Manufacturer

Samsung Electronics

SAMSUNG Electronics Co., Ltd.
SAMSUNG Mobile
Seoul, South Korea

Go to profile
Design

Samsung Electronics

SAMSUNG Electronics Co., Ltd.
SAMSUNG Mobile
Seoul, South Korea

Lee KyungJin, Kang Jeonga, Kim BoRam

Go to profile