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PLAN A / Book


„PLAN A – Guidelines in the designing process“ is meant for students and designed as a basis for the designing process of visual communication.
The book guides students through all stages of their design-project. It is devided in four chapters: Analysis, Conception, Sketching and Working-Out. These chapters give the reader devices what should be worked out in each stage of the project. With this manual students can learn to optimize and to structure their projects.
In addition to the book, which conveys theoretical knowledge, we designed a internet blog students can use to share information and find practical examples of
famous designers.


Hochschule für Gestaltung

Hochschule für Gestaltung
Schwäbisch Gmünd, Germany



Erdmannhausen, Germany

Heidi Brenner