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The Radiance Resort / Critical Design

The Radiance Resort
The Radiance Resort

iF concept design award

iF concept design award

Animals living in the Chernobyl exclusion zone are exposed to a dose of 8 to 15 msvs of radiation each day. Studies have now shown that these animals are less likely to develop cancer, suggesting that small amounts of radiation might be good for us.
By 2030, the UK may no longer be filling its advertising brochures with idyllic snapshots of the typical English way of life, but will instead market its toxic landscapes using a new brand specifically addressing health tourists.

University

Royal College of Art

Royal College of Art
London, United Kingdom

Design

Royal College of Art

Royal College of Art
London, United Kingdom

Rachel Harding