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BestSound Technology / Interactive infotainment program

BestSound Technology
BestSound Technology

Discipline: Communication

Discipline: Communication

With the “Best Sound Technology” brand, Siemens Hearing Instruments has introduced a completely new type of hearing aid technology. To digitally market the technology, Spirit Link Medical has combined educational components of e-learning schemes with entertainment elements to form an interactive, user-oriented infotainment program. By editing live action and animation into a montage, Spirit Link Medical has created an environment that gives the user a realistic experience of product features. The graphic design of the infotainment program ties in with the Siemens Hearing Instruments marketing campaign.

Client / Manufacturer

Siemens Audiologische Technik GmbH

Siemens Audiologische Technik
Erlangen, Germany

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Spirit Link Medical

Spirit Link Medical
Erlangen, Germany