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Hankook Tire constantly pursuits and supports various protections of environment activities and campaigns under the spirit of enterprise. The calendar of 2010 is designed combining the actual tire image by each month, surely expressing the peculiar texture as the center is punched. Therefore the cover page is the Korean traditional painting to present the sense of touch with the real tree that is one of the ingredients of natural rubber. The calendar of Hankook Tire also is made of the eco-paper called as Merit Natural White certified by FSC. This 2010 calendar would be one way of the environment protection activity.