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Our everyday life is shaped by social norms and behavior patterns.
The productline "tickreich" is responding to our everyday spleens and is cultivating them at the same time. We wind up a cable between hand and ellbow. We put our clocks forward just a bit. We don't always hit the bin with the paper ball everybody knows these situations.
These habits have been analysed and brought together as a collection. A 3-minute reserve has been added to the clock, the cable can wrapped around the lamp, the littered carpet can be turn into a paper bin.
Now the owner of these product can meet the conventions again. He's on time, organized and tidied up.
Prof. Torsten Wittenberg