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couchsurfing / corporate design

couchsurfing
couchsurfing

Concept of a modular corporate design for the globally acting hospitality network »couchsurfing«. Based on a webapplication, itŽs possible for selected members (»ambassadors«), to generate several printed matters to communicate the idea of the service and to inform potentially interested people. For generating the graphics, e.g. on the posters, the system uses the inputs of the ambassadors, and information in the database of the community, to generate a unique design for every purpose. By designing and producing only material when needed, the concept is sustainable and flexible as well.

University

HfG Schwäbisch Gmünd

HfG Schwäbisch Gmünd
Schwäbisch Gmünd, Germany

Prof. Jürgen Hoffmann, Prof. Ralf Dringenberg

Design

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Stuttgart, Germany

Till Köhler, Till Tibi