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LUCKY NOODLES is an instant soup for the Asian market.
XING FU MIAN, LUCKY NOODLES in Chinese, ties into cultural emotions and traditions on a deeper level than any excisting product in this market. LUCKY NOODLES hide a mystery inside, which evokes Chinese rituals of fortune telling.
LUCKY NOODLES will deliver the Asian tradition of a fortune message in the format of a Western style alphabet soup. Cultural aspects are combined in a delicious, playful, and even educational product made with entirely organic ingredients. The packaging and cutlery are biodegradable.
see video at: http://veronikabjarsch.com/luckynoodles/luckynoodles.mov
Prof. Hartmut Ginnow-Merkert
veronika bjarsch productdesign
Brooklyn, United States
Veronika Bjarsch, Tobias Nölle