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The revival of the traditional game shows a new gap in the todays ageing leisure society. Themes like health and sensible leisure activity become more and more important for many people. To plays affects demonstrable positively the physical as well as mental fitness. A traditional game with potential for the health promotion and content claim is the 4000 year-old, Asian board game Go. To the game Go a contemporary design was developed with the help of a marketing concept. Beside the development of the logo play instructions have originated in book form. This can be used for the first time by both players at the same time and together.
Fachhochschule Hannover - Universit
Kommunikationsdesign, Visuelle Komm
Hannover, Germany
Prof. Michael Mahlstedt
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Wolfsburg, Germany